2012

The world is changing. Trends are changing with it. Graphic design trends predictions are pretty much always accurate and it’s one of the reasons why we decided not to wait until January, but share them now so you can start planning your graphic design strategy.

Technology takes it’s toll

Technology changes Internet and the whole design industry, whether it’s web or print. Touchscreen devices, like tables and smartphones are taking over more and more overall Internet traffic and design community has to keep up with it, that’s why in 2012 websites will be wider and more touchscreen friendly (parallax scrolling – more about it below). General graphics will remain glossy and highly readable, to match the design not only known from Apple and Android operating systems, but also Windows 7 (and soon 8).

Social Media is also going to play increasing role in designing graphics for web and print. Design elements will be sleek and fresh to match constant changes in social media world.

Colour schemes – Rainbow!

In 2012 we’re going back to basics and the colour schemes will be revolving around black, white and the basic rainbow colours inspired by the spectrum of well known, prism refracted tones e.g. red, green, blue, yellow etc. At the same time these colours will be brave, bold, flamboyant and most importantly – attention grabbing. Using them with white, beige or light gray, slightly gritty background brings immediate sense of excitement. As an example:

All trends are like a living creature. They come and go, they change, evolve, revolutionise. You can mix an’ match them, so they’ll work for you. Personalise them and create a perfect symbiosis. Use them well and your designs will stay fresh, current and eye-catching, but more importantly, these trends will evolve into something different, maybe even something new?